How We Reimagined Our Customer Journey Funnel and Consequently Increased Sales

Panel Discussion

Synopsis:

In this panel, the speakers explore:
- How to re-define the consumer journey and move purchase between channels?
- How to re-define the journey based on consumer research?
- How to personalize the messaging depending on the consumer’s life cycle?
- How to personalize online shopping experience?
- How to move consumers down the consumer journey funnel?
- How to drive loyalty post purchase through personalization and feedback?
- How to define personas to drive more conversion?

Session Date

24th-26th Feb 2021

Session Duration

43

Minutes

Event

Virtual MarTech

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Speakers

How We Reimagined Our Customer Journey Funnel and Consequently Increased Sales
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Venaig Solinhac

SVP & Chief Marketing Officer, Purpose Brands

SVP & Chief Marketing Officer, Purpose Brands
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How We Reimagined Our Customer Journey Funnel and Consequently Increased Sales
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Anand Narang

VP, Marketing & CX

SVP & Chief Marketing Officer, Purpose Brands
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SVP & Chief Marketing Officer, Purpose Brands
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Ben Karpin

Director, Customer Data Strategy

If you have any questions please reach out to our team anytime!