Digital Transformation across B2B Customer Journey

Fireside Chat

Synopsis:

As the number of stimulus we get exposed to increases immensely everyday, it becomes harder to catch one's attention. Hence, B2B customer journey evolved to be similar to B2C. Therefore, it needs to be digitally transformed as it is much more than phone calls and emails.

Session Date

11th November 2020

Session Duration

33

Minutes

Event

Virtual MarTech

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Speakers

Digital Transformation across B2B Customer Journey
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Iris Chan

Chief Marketing Officer, APJ

Chief Marketing Officer, APJ
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Digital Transformation across B2B Customer Journey
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Chief Marketing Officer, APJ
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Chief Marketing Officer, APJ
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Suchitra Viswanathan

Regional Digital Marketing Operations Lead, Greater Asia

If you have any questions please reach out to our team anytime!